Archives for Road America PR


ELKHART LAKE, Wis., January 16, 2019 – REV Group, Inc., a Milwaukee-based manufacturer of industry-leading specialty vehicle brands and provider of parts and services, has signed on to be the title sponsor of the June 20-23, NTT IndyCar Series event at Road America, the race on June 23 will be known as the REV Group Grand Prix and will be televised on NBC beginning at 11 a.m., central.
“REV is excited to be the title sponsor of the NTT IndyCar Series event at Road America,” said Tim Sullivan, President and CEO of REV Group, “Road America is one of North America’s premier road courses, and a proud part of our community. Motorsports is an effective platform for REV to connect with our customers and showcase the technology, engineering and quality we put into our vehicles. We are using the REV Group Grand Prix at Road America to pay tribute to first responders, sharing our appreciation for the dedicated people who use our vehicles each day to serve their communities.”
As part of REV’s entitlement of the NTT IndyCar REV Grand Group Prix weekend, June 20-23, REV will create a unique hospitality and race experience to salute first responders at the event. Additionally, vehicles from E-ONE, AEV, Wheeled Coach and Fleetwood RV and other REV brands will be prominently featured and on display allowing fans to get a close look at the REV specialty vehicles that equip first responders and enrich the RV lifestyle.
As the parent company of 30 specialty vehicle brands, REV connects and protects communities around the world with a lineup of vehicle brands that span the bus, emergency (fire and ambulance), recreation and specialty markets. REV’s lineup of brands features vehicles that help fight fires, transport patients to hospitals, shuttle travelers to airports and children to schools, and create memorable experiences for outdoor enthusiasts. More than 240,000 REV vehicles are in service today across America- a bumper-to-bumper feat that stretches from New York City to Dallas.
“REV Group is a great fit for Road America,” said George Bruggenthies, Road America’s Senior Consultant and former President and General Manager. “They have a unique cadre of brands that have been instrumental in moving America forward. From first responders to families, REV emanates American pride and American success through its diverse vehicle brands. We feel that REV will incorporate itself very well with Road America’s fan base while rewarding first responders through this entitlement. We are very excited to have them on board in such a prestigious capacity.”
The NTT IndyCar Series REV Group Grand Prix weekend takes center stage at Road America June 20-23 where an international lineup of drivers will have their chance to battle it out for glory on one of the world’s most revered road courses. The first NTT IndyCar race at Road America took place in 1982, when Hector Rebaque was crowned as the winner. In 2000, Dario Franchitti set the track record with a lap of 1 minute, 39.866 seconds (145.924 mph) set in qualifying for the 2000 race. Legendary drivers Mario Andretti, Michael Andretti and Emerson Fittipaldi have each won three times at Road America, while Jacques Villeneuve and Paul Tracy were two-time winners on the high-speed course. Since the NTT IndyCar Series returned in 2016, Will Power, Scott Dixon and Josef Newgarden have earned titles at the storied circuit.
Tickets are available and additional event details, ticket pricing, a tentative event schedule and camping information can be found at or by calling 800-365-7223. Anyone 16-years-old and under are FREE with a paying adult at the gate. All races will run rain or shine.
About Road America: Established in 1955, Road America is located midway between Milwaukee and Green Bay in Elkhart Lake, Wisconsin. The world’s best racers have competed at this legendary four-mile, 14-turn road circuit for over 60 years. The 640-acre, park-like grounds offer amazing viewing opportunities, fantastic concessions and high-speed excitement to hundreds of thousands of spectators each year. In addition to public race weekends, Road America offers a variety of group event programs, the CTECH Manufacturing Motorplex for karting and supermoto, and the Road America Motorcycle and Advanced Driving Schools. For more information, visit Follow Road America on and on Twitter: @roadamerica or call 800-365-7223.


ELKHART LAKE, Wis., January 8, 2019 – Road America today announced it has promoted Michael Kertscher to President and General Manager. Kertscher will replace current President and General Manager, George Bruggenthies, who will transition into a senior consulting position for Elkhart Lake’s Road America, Inc.
“I am honored and humbled to accept this new role and build upon the momentum this exceptional group of people have established,” Kertscher said. “Road America is a revered facility and through George’s leadership it has grown and evolved into the premiere road course in North America. Our staff has tremendous passion for enhancing the fan experience and we will continue fueling that passion while showcasing incredible events and experiences at America’s National Park of Speed.”
Kertscher, who joined Road America in 2007, began as Programs Manager overseeing the development of its group adventure programs, plus many successful motorcycle and driving school programs. Kertscher was promoted to Director of Business Development in 2014 and Vice President of Business Development in 2017, where he took on added responsibility by overseeing track rentals and hospitality functions while driving partnership development to support Road America’s core event management initiatives. Kertscher moved into a Senior Vice President role in 2018 overseeing all operations of the facility under the guidance and direction of Bruggenthies as part of the overall transition process.
“Mike has worked tirelessly to become one of the top professionals in our industry,” Bruggenthies said, “His contributions extend well beyond directing our programs and business development units. His vision, perspective and work ethic have allowed him to earn a senior leadership position as part of an overall leadership team that has us well positioned for the future.”
Bruggenthies has accepted a new position as Senior Consultant, taking a leadership role in sponsorship relations and facility development at Elkhart Lake’s Road America Inc. Bruggenthies has been with Elkhart Lake’s Road America Inc., for more than 20 years both as a leader and vintage competitor. Under his stewardship the track has seen massive infrastructure improvements, with many new buildings, features, and track and safety improvements. The track’s profits are consistently reinvested, and every year fans can see many visible major improvements. As such, the track continues to prosper as America’s National Park of Speed.
Road America season passes and 2019 event tickets are now available. Reservations are also being accepted for Road America’s new on site cabins allowing fans to stay and play at America’s National Park of Speed. To purchase season passes, tickets, reserve cabins or learn more about upcoming events at Road America, please visit Road America online at or call 800-365-RACE (7223).
About Road America: Established in 1955, Road America is located midway between Milwaukee and Green Bay in Elkhart Lake, Wisconsin. The world’s best racers have competed at this legendary four-mile, 14-turn road circuit for over 60 years. The 640-acre, park-like grounds offer amazing viewing opportunities, fantastic concessions and high-speed excitement to hundreds of thousands of spectators each year. In addition to public race weekends, Road America offers a variety of group event programs, the CTECH Manufacturing Motorplex for karting and supermoto, and the Road America Motorcycle and Advanced Driving Schools. For more information, visit Follow Road America on and on Twitter: @roadamerica or call 800-365-7223.


ELKHART LAKE, Wis., June 24, 2018 – INDYCAR and Road America have agreed to a three-year extension for the Verizon IndyCar Series to continue racing at the historic permanent road course in east central Wisconsin.

George Bruggenthies, Road America president and general manager, made the announcement prior to Sunday’s KOHLER Grand Prix, which was the 28th Indy car race on the circuit dating to the first event in 1982.

INDYCAR, which returned to Road America in 2016 following a nine-year hiatus, will continue to stage its event through at least 2021. The 2019 race weekend is scheduled for June 21-23.

“Ask any driver, from nearly every discipline, especially open-wheel, and they love this place,” Bruggenthies said. “The track is designed to make full use of the natural terrain, with elevation changes and undulating turns that allow for intense speeds that test driver skill to the maximum. Combine that with our park-like atmosphere, open seating and great spectator locations and it all equates to IndyCar Series racing at its best.

“We are very pleased to continue this relationship with INDYCAR and we look forward to many more incredible events at America’s National Park of Speed.”

The agreement continues the heritage of Indy cars competing at the track listed by most INDYCAR drivers as among their favorites on the schedule. The list of past winners at Road America contains many of the all-time champions in the sport. Mario Andretti, Emerson Fittipaldi and Michael Andretti collected three race wins each. Other Indy car champions with Road America victories include Danny Sullivan, Paul Tracy, Jacques Villeneuve, Alex Zanardi, Dario Franchitti, Cristiano da Matta, Sebastien Bourdais, Will Power and Scott Dixon – with Josef Newgarden adding his name to the list on Sunday.

“Road America represents everything good about INDYCAR racing, from the on-track action to the viewing opportunities to the fans and staff here,” said Mark Miles, president and CEO of Hulman & Company, the parent of INDYCAR and Indianapolis Motor Speedway.

“We welcome the chance to race here for years to come.”

The complete 2019 Verizon IndyCar Series schedule will be announced at a later date.


  – Season Passes Are On Sale Now With Event Tickets Available October 9 –     ELKHART LAKE, Wis., September 12, 2017 – Road America President and General Manager, George Bruggenthies, announced Road America’s 2018 season schedule today. The four-mile, 14-turn road course will host nine racing weekends throughout the 2018 season, with a number of weekends encompassing several…

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– Public Admission is $10 or FREE with proof of advance ticket purchase to the Verizon IndyCar Series Kohler Grand Prix scheduled for June 25 –    Credit: Randy Erdman   ELKHART LAKE, Wis., June 13, 2017  – Preparations for Verizon IndyCar Kohler Grand Prix will begin in earnest during a Verizon IndyCar Series Test Session on the…

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(Photo Courtesy of IndyCar)

(Photo Courtesy of IndyCar)

ELKHART LAKE, Wis., October 3, 2016 – Building on the success of this year’s Verizon IndyCar Series KOHLER Grand Prix, officials from Road America and announced today a special 4-day ticket package available until December 31 for $120 that includes garage access, free parking, a pace car ride sweepstakes and a special collectable can koolie. The KOHLER Grand Prix returns to Road America on June 25, 2017.
The fast and flowing 4-mile natural road course at Road America is one of the most exciting and challenging tracks on the 2017 Verizion IndyCar Series calendar and is expected to draw huge crowds for a weekend full of on track action. In addition to the Verizon IndyCar Series KOHLER Grand Prix headlining the weekend, the following series’ will be in competition June 22-25: Indy Lights Presented by Cooper Tires, Pro Mazda Championship Presented by Cooper Tires, Cooper Tires USF2000 Championship Powered by Mazda and the Pirelli World Challenge.
“The response from fans during the 2016 KOHLER Grand Prix was tremendous and as part of showing our appreciation to them, we are offering a special 4-day ticket package until December 31st that includes garage access, free parking, a pace car ride sweepstakes, and a special gift,” said George Bruggenthies, president and general manager of Road America. “This is great value and a limited time offer so go to or call 800-365-7223 today.”
Tickets for the full 2017 Road America season are available online now or during the events at the gate. Campsites will be available for selection on October 17th. Additional information is available at or by calling 800-365-RACE (7223). All races run rain or shine and anyone 16-years-old and under are free with a paying adult at the gate.

Road America Opens New Concession Stand With A Healthy Twist

Road America PR Logo
ELKHART LAKE, Wis., June 7, 2016  – Fans and racers always give Road America high praise for having the best track food. Since its early days, Road America has worked with many local organizations to operate food and beverage concession stands, and their dedication to providing mouth-watering treats at ridiculously low prices, in plentiful quantities, allows racers and fans the chance to enjoy all the best that the exciting venue has to offer. Over the years it has become a tradition for racers and fans to make their way around the track, hitting all their favorite concession stands for regular favorites and comfort foods, using the highest quality ingredients and preparation.
New for 2016, Road America has partnered with SainRx Organic Juice Bar in nearby Elkhart Lake, Wis., to open up the SainRx Win Tunnel Bistro & Organic Juice Bar. Located next to the VIP tower at the start/finish line, the SainRx Win Tunnel Bistro & Organic Juice Bar invites fans to come on by to enjoy a healthy spin on food favorites that allows guests to feast guilt-free on popular track fare.
Dr. Grace H. Hameister, DC, designed the menu behind the SainRx Win Tunnel Bistro & Organic Juice Bar. The menu includes elevated dining choices, such as an organic, grass-fed beef burger on a soft pretzel brioche bun, a vegan Asian fusion spring roll, a Paleo-friendly fish taco bowl and romaine Caesar salad with Asiago dressing, plus an array of made-to-order fresh juices and low-sugar, real-food smoothies from scratch. The SainRx Win Tunnel Bistro & Organic Juice Bar prides itself on featuring regular menu items sourced from nearby farms that are sustainable, organic, corn-free, gluten free and GMO free. Each affordably priced item is made to be a culinary masterpiece while satiating the public, and racing elite, with fast, yet health-conscious choices.
“When people travel to a destination vacation or event, it has become more of the norm to search for venues with food and fitness options that enhance their lifestyle, and maintain their health, longevity and consciousness for lower carbon footprints and sustainable foods.  Through our collaboration with Road America, the SainRx Win Tunnel Bistro & Organic Juice Bar is honored to provide fans with a foodie adventure that incorporates great tasting, nutrient-packed, and conscious food into their overall race day experience,” said Dr. Grace, owner of the SainRx Organic Juice Bar in Elkhart Lake. “We look forward to continuing in our mission to bring food options to Road America fans, team owners, pit crews and racers who may specifically want to choose hormone-free and humanely treated animal products, as well as fresh, organic, vegetarian, vegan and gluten free choices. We have a ton of progressive, unique, and ridiculously delicious organic menu items – from breakfast to lunch – plus salads, sinfully delicious superfood snacks, and fun small bite items for everyone, so come check us out over by the VIP Tower.”
Road America has 14 concession stands throughout the facility offering you a variety of snacks and beverages to satisfy your hunger and quench your thirst. Fans and competitors are encouraged to check out all the concession stands and try something new, like the SainRx Win Tunnel Bistro & Organic Juice Bar, which is now open during most events.

Road America Offers Motor Coach Service to Verizon IndyCar and Pirelli World Challenge Event


ELKHART LAKE, Wis., May 17, 2016 – Anyone in the Chicago area who is interested in attending this year’s Verizon IndyCar race at Road America, but not interested in dealing with the traffic, this is the perfect solution. For the first time, Road America will do all the driving by operating an IndyCar Express tour bus provided on Sunday, June 26, offering VIP service from the Chicago area to Road America, and returning after the race. This is a great opportunity to see four races in one day at the world’s fastest road course.
For just $90 each, riders get admission and convenient round-trip service from Skokie, Ill., to Road America. Express bus service will depart from Niles North High School located at 7700 Gross Point Rd, Skokie, IL 60077 at 7 a.m., and return trips will depart from Road America at 4:30 p.m. sharp. So this year, spend less time sitting in traffic, and more time enjoying the Verizon IndyCar race and Pirelli World Challenge races throughout the day on behalf of your friends at Road America.
For more information on the Road America IndyCar and Pirelli World Challenge Express, and to reserve your spot, visit or call 800/365-7223. Small collapsible coolers are allowed on board. No carry-ins allowed and all bags are subject to search. Visa, MasterCard, Discover and American Express accepted.

Road America Makes Blind Horse Winery an Official Partner

ELKHART LAKE, Wis., April 6, 2016 – Road America today announced that The Blind Horse Winery has become a partner and official wine provider for the facility. The Blind Horse wines, produced from Napa Valley grapes in nearby Kohler, Wisconsin, will be the preferred wines sold and poured at America’s National Park of Speed. Along with over 420 events held seasonally at the 640-acre facility, nine major weekends are open to the public, which include the Verizon IndyCar Series and Pirelli World Challenge, the MotoAmerica Superbike series, three vintage racing events, numerous Sports Car Club of America (SCCA) events, the IMSA WeatherTech SportsCar Championship, and the NASCAR XFINITY Series which will help present The Blind Horse Winery’s numerous award winning wines to race fans visiting the world renowned facility.
As a partner, Blind Horse wines will become the “Official Wine of Road America” and where its wines are concerned, Blind Horse wines will be served at Road America’s catering, concessions and merchandising locations and by other facility concessionaires, including all luxury suites. In addition, The Blind Horse Winery will leverage other marketing opportunities to create a variety of programs to benefit racing fans at the track. Additionally, The Blind Horse will also receive branding in the form of trackside and other signage and will be able to communicate with Road America’s fans inviting them to become members of the company’s wine club as well as providing special offers on a seasonal basis.
“We couldn’t be more excited about being named the Official Wine of Road America,” says Thomas Nye, General Manager and Winemaker for The Blind Horse Restaurant and Winery. “Road America is an icon in Sheboygan County, having been the driving force of tourism in this county for over 60 years, bringing hundreds of thousands of race fans to the area every season. The Blind Horse is honored with the opportunity to partner with Road America to provide race fans with Wisconsin wines made with the finest grapes from Napa.”
About Road America: Established in 1955 as the first permanent road racing course in the United States, Road America is located midway between Milwaukee and Green Bay in Elkhart Lake, Wisconsin. The world’s best racers have competed at this legendary four-mile, 14-turn road circuit for 60 years. The 640-acre, park-like grounds offer amazing viewing opportunities, fantastic concessions and high-speed excitement to hundreds of thousands of spectators each year. In addition to public race weekends, Road America offers a variety of group event programs, the Road America Motorplex for karting and supermoto, and the Road America Motorcycle and Advanced Driving Schools. For more information, visit  or call 800-365-7223.
About The Blind Horse Winery: In September of 1862 a young man named Anton Dreps and his wife Josephine bought the 80-acre farm that the restaurant and winery now occupies. Many of the rooms in the restaurant and winery still contain the original 130-year-old hand hewn log beams used to support the floors.
In 1891 the farm expanded to include what is now the Pine Hills Country Club and Golf Course. Like most farmers of that era, teams of horses were used to farm the land. One of the known workhorses was called ‘Birdy’, a blind horse. After finding this information in the Sheboygan county historical archives, we felt compelled to name the restaurant and winery The Blind Horse.
The Blind Horse Restaurant and Winery launched Wisconsin’s first food and wine destination by pairing gourmet food with elegant wines. The restaurant opened in June of 2012 and the winery opened two years later on April 24, 2014. The winemaking style implores a minimalist approach combined with the latest technology to produce world-class wines.  The wines are produced at Blind Horse’s state of the art winery in Kohler, Wisconsin. For more information, visit 

Road America Breaks Ground On New Retail Center, Main Gate and Winner’s Circle Construction

ELKHART LAKE, Wis., February 10, 2016 – Road America President and General Manager, George Bruggenthies, recently announced plans to build a new retail and visitor center inside the paddock at Road America. Bruggenthies also unveiled artist renderings for a new main gate near state highway 67 and announced a new winner’s circle location in the paddock. Construction is now underway for all of the projects which were designed to improve the overall fan experience. Road America executives collaborated with McMAHON and Associates and Quasius to integrate the look of the improvements with the traditional Road America architecture around the facility. The retail center will be centrally located in the paddock to serve as a focal point where visitors may gather, shop and learn about Road America’s history. The center also offers areas for variable use and many new entertainment amenities. Scheduled opening is spring of 2016 and the retail center will be open year round.
Bruggenthies commented on the expansion plans, “We are very excited about the new retail and visitors’ center that will enable customers to experience Road America in a whole new way. The center will feature several retail items, including multimedia areas for fan engagement, and special displays telling the Road America story as one of the world’s greatest racing venues. The new main gate will feature impressive stonework and information screens while allowing fans easy access to the facility. The new winner’s circle will allow fans to get the rare opportunity to experience the all the victory festivities near a structure that honors the old Pagoda of earlier years. All of the exterior design elements of the new retail center, main gate and winner’s circle follow suit with Road America’s rural branding as it is applied elsewhere on the property. Our hope is to attract individuals and families from across the nation and enhance their visit, because as we like to say at Road America, come for the experience and stay for the race.”
2016 event tickets are on sale now. To purchase season passes, tickets or learn more about upcoming events at Road America, please visit Road America online at  or call 800-365-RACE (7223). New for 2016, any fans 16 years old and under get in free with a paying adult.
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