Archives for Honda Indy Toronto

Tickets to Honda Indy Toronto now on sale for renewal customers, public sale begins November 29

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Tickets to Honda Indy Toronto now on sale for renewal customers, public sale begins November 29

Champions Club loyalty program returns for renewal clients

TORONTO, ON, September 29, 2016 – Race fans who held two-day reserved grandstand seats for the 2016 Honda Indy Toronto can purchase their renewal tickets for the 2017 event starting today. By popular demand, organizers are bringing back the Champions Club program, which allows renewal customers to benefit from an even higher-octane experience.

The Champions Club program was introduced in 2016 and offers exclusive benefits and event access, including a souvenir credential with lanyard, complimentary Verizon IndyCar Series paddock passes, access to the pre-race grid walk, discounts on official event merchandise, an opportunity to win a two-seater INDYCAR ride on the historic track, and many other experiences, discounts and benefits that will be revealed leading up to the 2017 event.

“We have an incredibly loyal fan base here in Toronto and we introduced the Champions Club program last year as a way to reward them for their commitment to our event,” said Jeff Atkinson, president of the Honda Indy Toronto. “We’re thrilled to bring back the Champions Club program in 2017 and we are working towards some new surprises that race fans will not want to miss out on.”

Ticket sales during the renewal period are available to customers who purchased weekend grandstand tickets for the 2016 Honda Indy Toronto and will be automatically enrolled in the exclusive Champions Club at the time of renewal. Sales will open up to the general public starting November 29 at 10 a.m.

The 2017 Honda Indy Toronto takes place July 14-16 at Exhibition Place and will see the return of a double feature format with the NASCAR Pinty’s Series headlining track activity on Saturday and the Verizon IndyCar Series headlining on Sunday. Renewals are available online or by phone at 1-877-725-8849 with pricing starting at $80 for bronze-level Reserved Grandstand Seating. For full ticket pricing and event information, visit

Canadian Armed Forces join in celebrating 30 years of racing in Toronto

CAF will be honoured in pre-race ceremonies for Verizon IndyCar Series race

TORONTO, ON, July 17, 2016 Organizers of the 2016 Honda Indy Toronto announce that the Canadian Armed Forces will lead the ceremonies, participating in all VIP roles during the pre-race celebrations for the marquee Verizon IndyCar Series race that runs this afternoon at Exhibition Place.

Led by a military G Wagon, a group of 300 active military reservists representing the Royal Canadian Navy, Canadian Army and Royal Canadian Air Force will kick off the ceremonies by conducting a march past along the track to salute the race fans.

Major General Mike Rouleau, Commander of Canada’s Special Operations Forces will serve as Grand Marshal, giving the celebrated “drivers, start your engines” command and Sgt. Darryl Casselman of the Royal Highland Fusiliers will sing both the Canadian and US national anthems

Fans will be thrilled to see Two CF-18 Hornets from the 425 Tactical Fighter Squadron based out of CFB Bagotville, Quebec fly over the track following the performance of the national anthem. Members of the Royal Canadian Navy flag party from HMCS YORK will present the colours for the feature race.

“We are so proud to be able to say this special ‘thank you’ to the men and women who serve us all so well,” said Jeff Atkinson, president of the Honda Indy Toronto. “We are thrilled that they are joining us to celebrate 30 years of racing on the streets of Toronto with such an impactful presence.”

A decorated military member will serve as the honourary starter and will wave the Green Flag at the Start/Finish line as 3:15 p.m. this afternoon to officially start the 85-lap race for the 2016 Honda Indy Toronto.

Coca-Cola joins Honda Indy Toronto as official beverage, through 2021

Honda Indy Toronto logo

Coca-Cola Canada to be the official thirst quencher of Honda Indy Toronto with new five-year partnership through 2021

TORONTO, ON, June 28, 2016 — Honda Indy Toronto organizers announced today that Coca-Cola Refreshments Canada will be the official beverage supplier for the event weekend, which runs July 15-17 at Exhibition Place. As part of a new five-year agreement, race fans will have the opportunity to “Taste The Feeling” and enjoy Coca-Cola products throughout the event site at concession stands, hospitality suites and exhibiting areas through 2021.

“Coca-Cola is an iconic brand and having its long term presence onsite will help enhance the overall hospitality experience for everyone attending the event, from the general admission ticket holder to our VIP hospitality clients,” said Jeff Atkinson, President, Honda Indy Toronto. “Many Canadians have a special connection to the Coca-Cola brands, making them a perfect addition to the Honda Indy Toronto team. We are very pleased to welcome them to our growing list of official sponsors.”

Starting this year, Honda Indy Toronto fans will be refreshed with a variety of Coca-Cola products including Minute Maid juices and beverages, NESTEA iced tea, POWERADE sports drinks, Dasani water and, of course, Coca-Cola.  As part of the partnership, Coca-Cola will support the Honda Indy Toronto volunteer program by providing apparel and Dasani water to keep all volunteers hydrated during what will be a hot July weekend in Toronto. More than 500 volunteers are integral to the event’s success assisting in many different capacities around the track.

“Each year tens of thousands of fans come together to share the thrills and energy of the Honda Indy Toronto and Coca-Cola is revved up to be part of this exciting event,” said Scott Lindsay, Senior Vice President, Sales and Customer Marketing, Coca-Cola Refreshments Canada.  “With events and activities for the whole family, we’re looking forward to keeping fans cool and refreshed while they catch the hot action on the race track.”

To learn more about sponsorship and corporate opportunities at the Honda Indy Toronto, visit

Honda Indy Toronto grows off-track, family-friendly entertainment lineup in 2016

Honda Indy Toronto logo

Honda Indy Toronto grows off-track, family-friendly entertainment lineup in 2016

Admission is free for kids under 12, new Speed Zone to debut, Thunder Alley returns and more

TORONTO, ON, June 15, 2016 – The one-month countdown to Honda Indy Toronto is on and event organizers revealed today a robust line up of off-track activities for the upcoming festival, which runs July 15-17 at Exhibition Place. With 55 per cent more interactive exhibits, activities and vendors than last year, race fans can expect more things to see and do all day than ever before.

Families will also find accessing the event a little lighter on their wallets as organizers announce that kids under 12 will be admitted free this summer, when accompanied by an adult who has purchased a ticket.

“We want to open up the Honda Indy Toronto to more people, and offering free admission to kids under 12 will help make this event more accessible for families,” said Jeff Atkinson, President of Honda Indy Toronto.

This year, for the first time, Honda Indy Toronto will introduce a family-friendly Speed Zone, an area filled with activities and fast-paced fun, including interactive games, activities from Toronto’s favourite sports teams, and community exhibits, to name a few.

Honda World, located at the heart of the Honda Indy Toronto street course, will continue to be a sought-after area of the track. Fan favourite activities returning this year include face painting, racing simulators, a unique photo opportunity and the chance to sign James Hinchcliffe’s race suit in support of Make-A-Wish® Canada. Honda World also presents kids aged 6 to 12 the opportunity to learn the fundamentals of dirt biking with the return of the Honda Junior Red Riders program.

In a nod to the rich history of the event, Thunder Alley will return and will be an area dedicated to activations, product sales and promotional activities from event partners, food vendors and fan merchandise.

“We’re trying to build up the community aspect of the event and want to make the overall experience as exciting as possible for race fans, so that the moment they arrive onsite, there is something to see and do,” said Atkinson

The full on-track schedule for 2016 Honda Indy Toronto was also revealed this week and can be viewed at


Tickets to the event are available now and start at $40 for general admission. Admission is free on July 15 for Fan Friday with a voluntary donation to Make-A-Wish Canada, thanks to the Ontario Honda Dealers Association. For full pricing information or to buy tickets, visit or call 1-877-725-8849.

Honda Indy Toronto begins track build, to use Fleetmatics software during process

Honda Indy Toronto logo

Honda Indy Toronto to use Fleetmatics software during track build

Mobile workforce solutions provider signs on as event sponsor in 2016

TORONTO, ON, June 8, 2016 – Honda Indy Toronto kicked off construction of its historic track this week on the grounds of Exhibition Place and revealed that software from new sponsor Fleetmatics (NYSE: FLTX), a leading global provider of mobile workforce solutions, will help make the build more efficient.

Crews building the 11-turn street course will use Fleetmatics REVEAL software, which monitors fleet locations and driving behavior, and also tracks vehicle speed, mileage and fuel usage. The data collected during the construction will be analyzed to determine where additional improvements to the build process can be made.

“We are always looking for ways to make the process of building our track more efficient,” said Jeff Atkinson, President of Honda Indy Toronto. “Having the support of Fleetmatics, and their cutting-edge mobile technology,  is very valuable to our team working on the build and we are very pleased to welcome them on board as a valued sponsor.”

Fleetmatics provides mobile workforce solutions for service-based businesses of all sizes, delivered as software-as-a-service (SaaS). The company’s solutions enable businesses to meet challenges associated with managing local fleets, and improve productivity of mobile workforces, by extracting actionable business intelligence on vehicle and driver behavioral data.

“Integrating our REVEAL software into the complex, street-course construction is an opportunity to demonstrate how our fleet management solution generates valuable vehicle data for fleet operations,” said Kathleen Finato, Fleetmatics’ Chief Marketing Officer. “We’re proud to bring this high-quality experience and value to the Honda Indy Toronto race track.”

Did you know?

  • Crews building the track work mostly at night, to avoid blocking roads during the daytime
  • It takes approximately 38 days to build the track
  • The track is made using over 10 million pounds of concrete and more than 14,000 feet of fencing
  • Approximately 200 workers contribute to the effort

Single-day tickets now on sale for 2016 Honda Indy Toronto

Single-day tickets now on sale for 2016 Honda Indy Toronto TORONTO, ON, May 30, 2016 – Single-day tickets to the Honda Indy Toronto, taking place July 15-17 at Exhibition Place, are now on sale and with three full days of action, fans can look forward to an exciting weekend that marks 30 years of racing…

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2016 Honda Indy Toronto to be fueled by Tim Hortons

TORONTO, ON, May 9, 2016 – Tim Hortons will roll up to the Honda Indy Toronto this year to fuel the event with its iconic coffee. Organizers of the event announced today that Canada’s largest quick service restaurant chain will join the Honda Indy Toronto as an official sponsor.

As part of the sponsorship agreement, Tim Hortons will serve as the official coffee and baked goods provider at the Honda Indy Toronto this summer, having a presence onsite with a Tims Coffee Truck to deliver Canada’s Favourite Coffee to event-goers and team personnel, along with branding throughout the event site and along the historic street course.

“Tim Hortons is a big part of Toronto and Canadian culture,” said Jeff Atkinson, President of the Honda Indy Toronto. “Partnering with an iconic Canadian brand like Tim Hortons is important to us. We are excited to be working with them.”

“Tim Hortons is proud to sponsor the 30th running of the Honda Indy Toronto,” said David Clanachan, President and COO, Tim Hortons Canada.  “We are thrilled to help fuel Honda Indy fans with our always fresh coffee throughout race weekend.”

To learn more about sponsorship and corporate opportunities at the Honda Indy Toronto, visit

Honda Indy Toronto tickets now on sale!

Honda Indy Toronto tickets now on sale
Champions Club offer extended to select ticket purchasers for a limited time

 TORONTO, ON, April 12, 2016 – Tickets to the 30th running of the Honda Indy Toronto are now on sale for the general public at and the exclusive Champions Club program and benefits for renewal ticket customers has been extended to new ticket purchasers for a limited time.

From now until April 25, customers who purchase two-day grandstand tickets for the 2016 Honda Indy Toronto will receive exclusive benefits, including Paddock Passes, access to the Verizon IndyCar Series pre-race grid walk and an opportunity to sign the start/finish line.

“Our team has been hard at work to come up with exciting ways to recognize our customers as we get ready to celebrate 30 years of racing in Toronto,” said Jeff Atkinson, president of the Honda Indy Toronto. “The Champions Club is a great way for us to reward our most loyal customers and those getting a head start on buying their tickets. It’s only the beginning, get ready for more exciting announcements race fans.

The on-track activity will be fierce this summer with two fan favourites joining the competition. The jaw-dropping high-powered off-road vehicles of Robby Gordon’s SPEED Energy Stadium Super Trucks will return for a fourth consecutive year to race the challenging street course. Exotic car racing will also be represented with the Ultra 94 Porsche GT3 Cup Challenge Canada by Yokohama returning to the streets of Toronto. The series features semi-professional drivers racing in one of the largest single-make series in North America.

“Our on-track product is so diverse, from Indy cars to stock cars, off-road trucks to exotic cars, there is truly something for every kind of race fan,” said Atkinson.

The Honda Indy Toronto returns to a double feature format, with the NASCAR Pinty’s Series race headlining Saturday, July 16 and the Verizon IndyCar Series headlining Sunday, July 17. The event will also feature the entire Road to Indy ladder series, which showcases young drivers looking to reach the Verizon IndyCar Series. The ladder is comprised ofIndy Lights presented by Cooper Tires, the Pro Mazda Championship presented by Cooper Tires and the Cooper Tires USF2000 Championship powered by Mazda.

The 2016 Honda Indy Toronto takes place July 15-17 at Exhibition Place. Two-day event tickets start at $50 for General Admission and $80 for Reserved Seating (tax included). For full pricing information and to buy tickets, visit or call 1-877-725-8849.


Honda Indy Toronto reveals new pit lane design and ticket promotion

Honda Indy Toronto announces new pit lane design and exclusive promotion on two-day renewals 

 2016 HIT - Festival Map

TORONTO, ON, March 21, 2016 – The ticket sales season for the 30th year of INDYCAR racing on the streets of Toronto is now open, beginning with an exclusive renewal period for fans who purchased weekend grandstand tickets in 2015. Renewal customers will have access to a new program, the Champions Club, offering many exciting benefits, including Paddock Passes, access to the Verizon IndyCar Series pre-race grid walk and an opportunity to sign the start/finish line for the 2016 Honda Indy Toronto. Ticket sales for the general public will begin April 12.

The ticket launch coincides with the introduction of a modified track design – the first since 1996 and third since the inaugural race in 1986 – that accommodates Hotel X Toronto, newly constructed on the historic grounds of Exhibition Place, just inside the Princes’ Gates and opposite the Enercare Centre (previously known as the Direct Energy Centre). The new configuration features the relocation of hospitality suites, grandstands and famous pit lane.

“This year marks the 30th year of racing in Toronto,” said Jeff Atkinson, president of the Honda Indy Toronto. “We are thrilled to be able to provide a double feature to help mark the occasion, with the NASCAR Pinty’s Series headlining on Saturday and the Verizon IndyCar Series on Sunday. Fans are in for an exciting weekend of racing at the Honda Indy Toronto this summer.”

Pit lane will move to the north side of the track, starting at Turn 9 and extending back onto Princes’ Boulevard past Turn 11. The popular hospitality suites will also move to the north side. Both were previously located on the south side of Princes’ Boulevard. The Turn 11 grandstands will be located on the south side of pit lane and a new pedestrian and wheelchair track crossing has been added at Turn 9.

Renewals and the new track map are available at or by calling (416) 588-7223 ext. 215. The exclusive renewal window ends at 7 p.m. on April 11.

About Honda Indy Toronto

The 2016 Honda Indy Toronto takes place July 15 to 17 on the historic grounds of Exhibition Place in a unique lakefront and downtown setting. As Ontario’s largest annual sporting event, the event has become a prestigious meeting place for some of the world’s fastest racecar drivers. Since 1986, the three-day event has entertained millions of fans thanks to world-class entertainment and exhilarating performances from drivers including Juan Pablo Montoya, Marco Andretti and Helio Castroneves, Canadian legends Paul Tracy, Greg Moore and James Hinchcliffe. The Verizon IndyCar Series and NASCAR Pinty’s Series headline the 2016 event weekend, with the Mazda Road to Indy, Robby Gordon’s Stadium Super Trucks and Porsche GT3 Cup Challenge Canada rounding out the on-track action. The event is owned and operated by Green Savoree Racing Promotions.

For more information visit or follow the event on Twitter @HondaIndy.

‘Ladies and Gentlemen, Start Your Engines!’ – Celebrate the history of the Indy 500 at the 2016 AutoShow

TORONTO, Ont. (February 4, 2016) — For more than a century, every Memorial Day weekend in the United States has seen open-wheel cars racing 500 miles around a 2.5-mile oval track known as “The Brickyard.”

This annual event — which took a break during both World Wars — has become so synonymous with motor sports that the host city shares its nickname with both the race and race series that will this year be running the 100th installment of The Greatest Spectacle in Racing. To celebrate this milestone, the Indianapolis Motor Speedway Hall of Fame Museum is bringing six cars from its collection to the 2016 Canadian International AutoShow.

“The Indy 500 is not only iconic in the world of motor sports, but it has transcended into pop culture,” says Betsy Smith, Executive Director of the Indianapolis Motor Speedway Foundation. “Who hasn’t heard in some form or another the traditional opening command to ‘Start your engines’? We are excited to be coming to the Canadian International AutoShow to help celebrate the 100th running of the Indy 500.”

Two significant pieces of Canadian history will be on hand. A replica of the Reynard 95i driven by Jacques Villeneuve in 1995 when he became the first (and only) Canadian to capture the Borg Warner Trophy as winner of the Indy 500, and the 1992 Lola Mackenzie Financial No. 15 car driven by Scott Goodyear to second place in the 1992 Indy 500. Finishing .0043 of a second behind winner Al Unser Jr., it was the closest finish in the storied history of the race.

This exhibit will also feature a unique collection showcasing some of the most iconic vehicles that have traversed the oval in Indianapolis since the first Indy 500 was staged in 1911 as well as highlighting the Canadians who have pursued racing glory in this fabled contest.

Among the cars coming to Toronto are:

  • 1914 Duesenberg
  • 1935 Ford V8 Miller
  • 1950 Cummins Diesel
  • 1968 Lotus Type 56 “Wedge” Turbine
  • 1968 Rislone Special
  • 1979 Norton Spirit

Stars of the Verizon IndyCar Series circuit Conor Daly and Canadian James Hinchcliffe will be at the Indy 500 booth on the 100 level of the North Building on opening day of the AutoShow, Friday, February 12th. The drivers will meet with the media and fans and sign autographs between 1 p.m. and 2 p.m.

“The popularity of Indy car racing is huge, and Toronto is a big piece of this racing legacy and culture,” says Ivan Cropper, Senior Director of Marketing for the Verizon IndyCar Series. “The Indy 500 has a strong following in Canada, and the Honda Indy Toronto is an important jewel in our racing season thanks to a passionate and dedicated fan base. Canada has also produced a number of incredible drivers that have a special place in the history of racing, including Jacques Villeneuve, Paul Tracy, Scott Goodyear and James Hinchcliffe.”

“We’re delighted to welcome the Indianapolis Motor Speedway Hall of Fame Museum to our city,” says Jeff Atkinson, President of the Honda Indy Toronto. “Canada indeed has a proud heritage in motor sports and we’re sure the exhibit will be a favourite among the many visitors to the AutoShow. We invite everyone to soak in the history and then to join us in the writing of new history at the 2016 Honda Indy Toronto.”

The AutoShow is offering discount tickets to the 2016 Honda Indy Toronto. Please visit for more information.

Please be sure to visit for more information. Follow us on Instagram @cdnintlautoshow, Like us on Facebook and join the conversation on Twitter @autoshowcanada with the hashtags #YourMove and #CIAS2016.

The Canadian International AutoShow will be held at the Metro Toronto Convention Centre between February 12th and 21st.

About the Canadian International AutoShow

With more than 650,000 square feet of exhibits, displays and attractions at the Metro Toronto Convention Centre, the Canadian International AutoShow is not only the largest automotive expo in Canada, it is also the country’s largest consumer show. Boasting more than 1,000 cars, trucks, SUVs, concept cars, exotics, classics, motorcycles and alternative energy vehicles, the AutoShow is a leader in lifestyle, technology and all things automotive. For more information or to buy tickets, please visit

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